Proserpine Main Street Upgrade


A $3.8 million upgrade of the Proserpine main street and entryways from the Bruce Highway is currently underway, to reinvigorate and improve the points of entry, footpaths, street furniture, landscaping and signage.

A key project identified in the Proserpine Master Plan in 2017, the upgrade of the main street aims to enhance community pride, commercial vitality and social interaction in Proserpine.


Construction Information

Works will be completed in stages to minimise the impacts on business owners in the main street.

Beginning at the BP end near the Bruce Highway, the works will progress in sections heading towards the mill. There may be some minor works that occur outside of these construction stages.

Works will take place between the hours of 6am – 6pm, Monday to Friday. The project is expected to be completed in mid-2020.

Council’s Roads & Drainage and Parks & Gardens teams will be delivering the project, and a site office has been established at 40 Main Street which residents and business owners can visit for further information.


Latest News

View the latest updates in the project newsletters below. WRC will continue to keep business owners in the loop throughout the works, with face-to-face updates and regular newsletters.

Newsletter #4 - February 2020

Newsletter #3 - November 2019

Newsletter #2 - October 2019

Newsletter #1 - September 2019


Business owners will notice the following impacts at times throughout the project. Council apologises in advance for these inconveniences and will aim to reduce disruption wherever possible:

  • Reduced car parking in sections in the main street
  • Sections of footpath will be closed while resurfacing is being completed
  • Lane closures while undertaking pedestrian crossing and median works
  • Noise, dust and vibration from construction machinery
  • Potential water and power interruptions while services are being upgraded


Community Consultation

A concept plan was developed in 2018 by urban landscape consultants and this was presented to the community for feedback in October 2018. After taking into consideration the comments raised by residents, the plans were finalised and adopted by Council in mid 2019. The concept plan is available here for viewing.

The Plan aims to undertake town improvements, improve the 'visibility' of Proserpine, and recognise, celebrate and promote the positive elements of Proserpine.

A Consultation Summary of the feedback received is available for viewing in the Document Library.



A $3.8 million upgrade of the Proserpine main street and entryways from the Bruce Highway is currently underway, to reinvigorate and improve the points of entry, footpaths, street furniture, landscaping and signage.

A key project identified in the Proserpine Master Plan in 2017, the upgrade of the main street aims to enhance community pride, commercial vitality and social interaction in Proserpine.


Construction Information

Works will be completed in stages to minimise the impacts on business owners in the main street.

Beginning at the BP end near the Bruce Highway, the works will progress in sections heading towards the mill. There may be some minor works that occur outside of these construction stages.

Works will take place between the hours of 6am – 6pm, Monday to Friday. The project is expected to be completed in mid-2020.

Council’s Roads & Drainage and Parks & Gardens teams will be delivering the project, and a site office has been established at 40 Main Street which residents and business owners can visit for further information.


Latest News

View the latest updates in the project newsletters below. WRC will continue to keep business owners in the loop throughout the works, with face-to-face updates and regular newsletters.

Newsletter #4 - February 2020

Newsletter #3 - November 2019

Newsletter #2 - October 2019

Newsletter #1 - September 2019


Business owners will notice the following impacts at times throughout the project. Council apologises in advance for these inconveniences and will aim to reduce disruption wherever possible:

  • Reduced car parking in sections in the main street
  • Sections of footpath will be closed while resurfacing is being completed
  • Lane closures while undertaking pedestrian crossing and median works
  • Noise, dust and vibration from construction machinery
  • Potential water and power interruptions while services are being upgraded


Community Consultation

A concept plan was developed in 2018 by urban landscape consultants and this was presented to the community for feedback in October 2018. After taking into consideration the comments raised by residents, the plans were finalised and adopted by Council in mid 2019. The concept plan is available here for viewing.

The Plan aims to undertake town improvements, improve the 'visibility' of Proserpine, and recognise, celebrate and promote the positive elements of Proserpine.

A Consultation Summary of the feedback received is available for viewing in the Document Library.


Do you have a question for the project team? You can ask it here and we will get back to you. What you write can be viewed by everyone.

Q&A

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  • What will be done about improving facade lighting in the town? the Eldorado has great uplights but the owners no longer turn them on? can you work with them to have them turned on to really highlight our heritage buildings like they do in other towns and cities? you can see how dark the street is at night at events like the Christmas Street Fair council had to bring in temporary light towers, its pathetic so many lights under awnings and basically none of them on.

    Dennis Houth asked 10 days ago

    Hi Dennis, Council is encouraging property owners in the main street to upgrade their façades by taking advantage of the Façade Improvement Policy, adopted by Council in June last year. All property owners have been advised by letter of this new Policy. This grant is available to all main street properties and business owners within the Whitsunday region, and provides a Council contribution of up to 50% towards façade improvements. Property owners could take advantage of this grant to upgrade their lighting. Find out more here - https://www.whitsunday.qld.gov.au/665/Faade-Improvement-Policy 
    Thanks, WRC Team

  • When will the new lighting for the watertower be installed?

    chrissymac asked 27 days ago

    Hi Chrissymac, Council has investigated installing lighting on the watertower and have been advised we cannot attach extra items to the current tower structure without the risk of damaging the structure. This means we cannot proceed with the tower lighting proposal for now, however it is a possibility during future upgrades of Proserpine’s water facilities. Thanks, WRC Team

  • WIll you clean up the alley/laneway between the Hewitt Building (Peak Body Mechanics) & Whitsunday Realty and work with the owners to get the broken spotlight fixed, it is used by people to access IGA when the centrepoint arcade is locked up, it should be cleaned and lighting improved.

    Penny asked 20 days ago

    Hi Penny, Council does not have jurisdiction over the laneway as it is an easement located on private property and is the responsibility of the property owner to maintain. The laneway is only a service point for the buildings and it is not supposed to be used as a public access to Setter Lane. Thanks, WRC Team

  • Has council asked main roads about re-surfacing the poor quality road surface? two strips were done when the drainage was upgraded as was a bit around the roundabouts, but the rest of the road is in poor condition and needs new asphalt, it would be google to have these done at the same time to ensure a high quality product at the end, if roadworks are done in future they could ruin new kerbing and footpaths that were placed down, its best to do it all in one go. I also hope all the old damaged kerbing from Chapman Street to Mill Street and beyond is replaced, it is cracked and flaking and has done for years which is not only unsightly but a safety hazard, it needs to be new trowel smoothed guttering and kerb.

    Penny asked 20 days ago

    Hi Penny, the Department of Transport and Main Roads are responsible for the upgrade of the road surface and have been advised of Council’s plans for the footpaths and kerbing during the planning for this project. Council have not been advised of any planned future upgrades of Main Street asphalt. The kerbing between Chapman and Mill Streets will be replaced where necessary while we are replacing the footpaths. Thanks, WRC Team

  • Hi, with weather permitting, can you please advise when you propose to make a start on the Main Street upgrades in 2020? Will you be ensuring small businesses affected by the upgrades, other means of power/water supply and how much notice will you be giving them to allow for these disruptions?

    Juanita asked 4 months ago

    Hi Juanita, thank you for your query. 

    Our teams will be back to work in the main street by mid-January 2020 after the Christmas break. We are expecting to begin on the section of the main street between Chapman Street and Dobbins Lane at this time. We will be completing the footpath upgrades in small sections, beginning at the Chapman Street end, to minimise impacts to the entire street. 

    We will ensure access remains open for every business during the works. We will be in regular contact with all affected business owners during this period, and we will advise of any disruptions with as much notice as possible.

    Thanks, WRC Team

  • I don't like the idea of solar uplighting, please use proper electrical uplighting. Solar uplighting in garden beds will not work, they will get covered in mulch and not charge correctly and it is well known solar products have a short lifespan resulting in more regular replacement, it is not unreasonable to anticipate that residents will demand council replace the solar lights with electrical lighting in the event of a poor result. Proserpine deserves the best choices as it has been waiting for a project like this for decades and it is ridiculous for council to be worrying about cost effectiveness when this project has a significant budget and council is supposedly trying to improve the town and by doing things on the cheap you will not improve the town, if electrical uplighting is good enough for Airlie Beach, Townsville and many other towns up the coast then it is good enough for Proserpine. I can't believe something as unreliable as solar would even be considered, our town deserves the best as it has always had to put up with second best in the past and doing it again will not fly with the community!

    Bernice asked 5 months ago

    Hi Bernice, thank you for your feedback. WRC has investigated several options for lighting and solar LED up-lights are one of the solutions for the main street upgrade, along with electrical lighting. Please be assured the types of up-lights we have investigated are reliable and will not be covered by landscaping in garden beds. While budget is a consideration for the project team, our first priority is providing a quality product for the benefit of Proserpine.

    Thanks, WRC Team


  • Will the damaged sections of the aggregate footpath outside Fraser Ford (part was removed for works and replaced with bitumen) and elsewhere along the street where it has cracked be replaced? and what will be done to ensure concrete work and footpaths won't crack again aka will council ensure the mixtures are done correctly and follow best practice curing instructions to ensure durability for years to come?

    Bernice asked 5 months ago

    Hi Bernice, WRC will ensure the concrete mixes are poured and cured correctly and will be undertaking regular quality assessments throughout the whole job. The section with existing aggregate concrete near Fraser Ford will not be replaced, however WRC will be cleaning the footpath and installing new street furniture along this section of the main street.

    Thanks, WRC Team

  • Will the road be re-surfaced to reduce the crossfall height and to make the surface smooth and uniform, if not why not since it is an issue that has bothered residents for years and has been deemed a problem by councillors. Not to mention it has reached the end of its lifespan with cracking and potholes evident, it needs a replacement, this could be done at night like the Chapman Street roundabout works were done.

    Bernice asked 5 months ago

    Hi Bernice, unfortunately the road surface through the main street is the responsibility of the State Government’s Department of Transport and Main Roads, and will not be part of these upgrade works.

    Thanks, WRC Team

  • What will council do to ensure buildings will be cleaned up? You can't expect to improve places like Dobbins Lane while buildings like the Prince of Wales have done such little maintanence. The side of the building has damaged panels, eaves and peeling paint the back of the building facing the carpark has cracks and needs repainting.. is council actively working with the owners of buildings to ensure works are conducted to improve them? It needs to be a combined effort to improve the CBD, without improving the buildings people won't notice much difference.

    Bernice asked 5 months ago

    Hi Bernice, thanks for your enquiry. In June this year WRC introduced a Façade Improvement Policy to offer an incentive for main street businesses to clean up their frontages. This grant is available to all main street properties and business owners within the Whitsunday region, and provide a Council contribution of up to 50% towards façade improvements. 

    Find out more here - https://www.whitsunday.qld.gov.au/665/Faade-Improvement-Policy

    Thanks, WRC Team